WINDOW DISPLAY collab w/ MARVILAB
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Art Direction and Set Design Mafalda Matos
Art Making: Mafalda Matos
Art Making assistants Margarida Lopes Pereira; Aurélie D´Incau
Tecnhical mechanisms Marvilab
Production Mafalda Matos
Assembly Mafalda Matos and Marvilab
Client Valor do Tempo
Interior Design PAR INTERIOR DESIGN STUDIO
Photos Luisa Bravo #35mm
Film Viktor Andriievskyi
Lisbon, Belém
December 2024
Art Direction and Set Design Mafalda Matos
Art Making: Mafalda Matos
Art Making assistants Margarida Lopes Pereira; Aurélie D´Incau
Tecnhical mechanisms Marvilab
Production Mafalda Matos
Assembly Mafalda Matos and Marvilab
Client Valor do Tempo
Interior Design PAR INTERIOR DESIGN STUDIO
Photos Luisa Bravo #35mm
Film Viktor Andriievskyi
Lisbon, Belém
December 2024
Window display for Filigrana Certificada new store at Belém collab with Marvilab company.
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Filigrana Certifcada is a traditional Portuguese jewelry store. This window display was based on the ideas and visuals of the “filigrana” technique that is very celebrated in the north of Portugal. Every element that composes this scene is a reinterpretation of traditional decorations and garments wore in this region.
It was amid this aesthetic space that this window display emerged, tied to a narrative that could perfectly belong in a story book: A rooster is looking for his lost egg. Poking around everywhere he pleases (he almost pokes us!). One of his furious pokes wakes up a grandma that was sleeping under her scarf. She is very mad at him and drives him away back to his henhouse. The sad rooster is only surprised to find that back at the place where he began his search, his precious egg revealed itself to him. This egg not only turned gold but also never left its place.
︎︎︎
Filigrana Certifcada is a traditional Portuguese jewelry store. This window display was based on the ideas and visuals of the “filigrana” technique that is very celebrated in the north of Portugal. Every element that composes this scene is a reinterpretation of traditional decorations and garments wore in this region.
It was amid this aesthetic space that this window display emerged, tied to a narrative that could perfectly belong in a story book: A rooster is looking for his lost egg. Poking around everywhere he pleases (he almost pokes us!). One of his furious pokes wakes up a grandma that was sleeping under her scarf. She is very mad at him and drives him away back to his henhouse. The sad rooster is only surprised to find that back at the place where he began his search, his precious egg revealed itself to him. This egg not only turned gold but also never left its place.